Following more than fifty years of activity in the tyre industry, the Marangoni Group is facing this new era of the global economy with a complete approach to the business and further strengthening of its international position.
Its highly integrated operations in fact cover the entire life cycle of the product, in different segments of the market: production of machinery for the tyre industry, development of retreading materials and technology, new tyre production – for both industrial vehicles and motor cars, and industrial scale retreading.
The products are marketed both through important supply agreements with all the main tyre makers and by supplying tyres to private and industrial customers through branches and distributors in many countries around the world.
This global network of commercial relationships is extended and integrated vertically with a network of retail sales outlets, Pneusmarket, covering much of northeast Italy and representing an important “sensor” to read the changes taking place in consumption patterns and the needs of the end users of the entire supply chain.
The final phase is represented by the production of clean energy through the thermal processing of used tyres.
Few other companies can boast the same experience, capacity and knowledge in the management of the tyre life cycle.
As regards company organisation, Marangoni Spa directly manages the business involving retreading materials, systems and technology, as well as direct retreading and the production of industrial tyres.
Furthermore, it is the parent company that controls several other Group companies, including Marangoni Meccanica SpA (production and marketing of machinery and technology for the tyre industry), Marangoni Tyre SpA (production and marketing of new car tyres), Pneusmarket (distribution of multibrand tyres through a network of over 50 sales outlets).
The Rovereto office also manages the companies and the manufacturing sites that the Group has established in Tennessee (Nashville), dealing with the NAFTA markets, in Brazil (Belo Horizonte) for the South American markets, in Germany (Hamburg) for the northern Europe markets and finally in Sri Lanka and China, so as to follow the important developments in the Asian markets.